We’re looking for a candidate to fill this position in an exciting company.
Identify relevant internal and external stakeholders, industry groups, conferences and other platforms
Define marketing strategy and develop marketing plan for commercial team based on growth objectives and target customers, including optimal Marketing Mix and budget allocation
Align the Marketing with the Business Unit activities and other relevant stakeholders to set up joint initiatives where applicable
Develop strategy for customer events and project manage major events including external and internal audiences
Support selection of and participation in external events in the region (e.g. industry event, trade conferences)
Develop creative and out of the box customer engagement formats
Lead and execute internal and external communication efforts using appropriate marketing & communication tools
Drive placement and promotion process for thought leadership publications, special reports etc
Leverage social media to drive market awareness and establish broad social media approach
Interface with Sales to ensure needs/requirements are captured and fulfilled; assess and deliver value of Marketing to sales organization
Develop marketing materials and collateral as needed, from concept to production to distribution
Develop and administer expert community
University degree (business or equivalent) holder with at least 6 years’ experience in project management and marketing
5 years’ experience in the logistics industry desirable
Broad understanding of the supply chain and logistics
Proven record of marketing and project management
Strong understanding of marketing tactics and planning processes.
Critical thinking, strong organizational skills and accuracy
Self-motivated team player with the ability to thrive in a fast-paced environment
Strong negotiation skills with understanding of the implications of decisions that are made
Due to nature of business and stakeholder interactions, the incumbent is required to be proficient in (spoken/written) English